In recent years, open innovation has emerged as a key concept in business models, especially in the context of the digital economy. Collaborative cloud services(CCS) have played a significant role in enabling companies to adopt open innovation strategies and achieve a competitive edge in the e-commerce industry. This paper explores the impact of CCS on e-commerce through the lens of open innovation. We conducted a systematic literature review to identify relevant studies and analyze the key themes and concepts related to the topic.
Our analysis indicates that CCS promote e-commerce open innovation in various ways. Firstly, they offer an affordable and flexible platform for storing and analyzing vast data, allowing businesses to gain insights into consumer behavior and market trends. This, in turn, improves their decision-making abilities, enhancing their overall performance. Secondly, CCS facilitates collaboration among customers, businesses, and other stakeholders, inspiring a culture of co-creation and co-innovation. Through novel approaches such as crowdsourcing, surveys, and tailored recommendations, companies create more value for their customers, boosting satisfaction and loyalty. Lastly, CCS enables businesses to leverage external resources like expertise, technology, and intellectual property through partnerships and alliances, which opens up new markets and enhances product quality and innovation while reducing costs.However, our review also revealed several challenges and limitations associated with CCS in e-commerce. These include concerns around data privacy and security, the complexity of managing multiple stakeholders and partnerships, and the potential for lock-in to specific cloud platforms or vendors.
In conclusion, this paper emphasizes CCS's significance in promoting open innovation in e-commerce, and its potential advantages and drawbacks. It also offers insights into current research and proposes future directions, including investigating CCS's impact on diverse e-commerce businesses, the influence of governance and trust in open innovation, and creating frameworks for managing CCS.
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英文
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Resolution of the Defense CommitteeI
Declaration of Originality of ThesisI
AcknowledgementsII
AbstractIII
ContentIV
List of FiguresVI
List of TablesVII
Introduction1
1.1Background,Research Objectives and Significanc1
Literature Review3
2.1 Meaning and Significance of OI.3
2.1.1 The Impact of OI on Continuous Innovation in E-commerce4
2.1.2 The Essence of OI Resource Allocation in Enterprises6
2.2 The Concept of OI in BMs and its Relevance to E-commerce8
2.3The Mechanism of Resource Allocation for OI in Enterprises10
2.4 Resource Allocation, Innovation Performance in OI Environment12
2.5 The Impact of Cloud Storage on E-commerce Applications13
2.5.1 The Impact of CC on information Security in E-commerce16
2.6 The Potential Challenges of Using CCS in E-commerce18
2.7 E-Business Feedback Loops20
2.8 Costs of OI,Complexity,CCS and E-commerce22
2.9Research Gaps, Critical Analysis and Possible Solutions24
Methodology28
3.1 Conceptual Framework28
3.2 Main Research Objectives29
3.3 Research Hypotheses and Research Model29
3.4 Research Structure31
3.5 Research Design and Data Collection Methods33
3.6 Research Method and Sample Size33
Research Results35
4.1 OI for Business Models35
4.2 Benefits of OI for E-commerce37
4.3 Collaborative Business Models Accelerate Performance Growth40
4.4 Measures for Resolving Trust Issues42
4.5 Solutions for Interoperability43
4.6 OI is Driven by Both Sides45
4.7 Constructing a Mechanism for Openly Sharing Data46
4.8 New Trends in The Future of E-commerce48
4.9 Future Research Paths for OI Models50
Discussion54
5.1Continuous OI Can Foster the Expansion of Platform54
Conclusion55
6.1Significance55
6.2Limitations and Future Research Questions56
References57
Author Biography66
Appendix67
Appendix A67
Appendix B68
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