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周棨权
唐士奇
金融學院
金融學碩士學位課程(中文學制)
碩士
2023
數位化轉型對商業銀行財富管理業務績效影響研究
The impact of digital transformation on the performance of wealth management business of commercial banks
數位化轉型 ; 財富管理 ; 商業銀行 ; stata ; 金融機構
digital transformation ; wealth management ; commercial banks ; stata ; financial institutions
公開日期:27/6/2027
本文主要研究了數位化轉型對商業銀行財富管理業務績效的影響。隨著科技的迅猛發展和數位化轉型的推進,商業銀行面臨著巨大的挑戰和機遇。在這種背景下,研究如何有效應對數位化轉型對財富管理業務的影響,對於商業銀行的發展具有重要意義。在緒論部分,首先介紹了數位化轉型的背景和動因。隨著互聯網技術的普及和移動支付的興起,傳統的財富管理業務面臨著新的挑戰。其次,明確了研究的目的和意義。研究的目的是探討數位元元化轉型對商業銀行財富管理業務績效的影響,進一步提高財富管理業務的效益和競爭力。研究的意義在於為商業銀行提供決策支援和戰略指導,促進其數位化轉型的順利進行。在相關概念及理論基礎部分,對數位元元化轉型和財富管理業務進行了界定和解釋。數位化轉型是指商業銀行利用資訊技術和數位化手段,改造和優化業務流程,提升服務品質和效率。在研究設計部分,提出了研究假設,並設計了雙重差分模型。研究假設包括數位化轉型對商業銀行財富管理業務績效的正向影響假設。雙重差分模型是一種常用的回歸分析方法,用於控制其他因素的影響,準確評估數位化轉型對財富管理業務績效的影響。在數位化轉型對商業銀行財富管理業務績效影響的回歸分析部分,給出了回歸結果,並進行了異質性分析和穩健性檢驗。通過回歸分析,可以得出數位化轉型對財富管理業務績效的影響程度和方向。異質性分析和穩健性檢驗可以進一步驗證回歸結果的可靠性和穩定性。最後,總結了研究的主要結論。研究結果表明,數位化轉型對商業銀行財富管理業務績效具有顯著的正向影響。基於這一結論,提出了相關的政策建議,包括提供培訓和教育資源,提升員工的數位化能力;同時,提供創新的數位化技術解決方案,提高財富管理業務的效率和個性化服務水準。
通過本文的研究,可以深入瞭解數位化轉型對商業銀行財富管理業務績效的影響,為商業銀行提供決策支援和戰略指導,促進其數位化轉型的順利進行。同時,本研究的結論和政策建議也對其他金融機構和相關領域的研究具有借鑒意義。
This paper mainly studies the impact of digital transformation on the performance of wealth management business of commercial banks. With the rapid development of science and technology and the advancement of digital transformation, commercial banks are facing great challenges and opportunities. In this context, it is of great significance for the development of commercial banks to study how to effectively deal with the impact of digital transformation on wealth management business. In the introduction part, it first introduces the background and motivation of digital transformation. With the popularity of Internet technology and the rise of mobile payment, the traditional wealth management business is facing new challenges. Secondly, the purpose and significance of the research are clarified. The purpose of this study is to explore the impact of digital meta-transformation on the performance of wealth management business of commercial banks, and to further improve the efficiency and competitiveness of wealth management business. The significance of the study is to provide decision support and strategic guidance for commercial banks to promote the smooth progress of their digital transformation. In the part of related concepts and theoretical basis, the digital element transformation and wealth management business are defined and explained. Digital transformation means that commercial banks use information technology and digital means to transform and optimize business processes and improve service quality and efficiency. In the research design part, the research hypothesis is proposed and the difference-in-difference model is designed. The research hypothesis includes the positive impact of digital transformation on the performance of wealth management business of commercial banks. The difference-in-differences model is a commonly used regression analysis method to control the impact of other factors and accurately assess the impact of digital transformation on the performance of wealth management business. In the regression analysis of the impact of digital transformation on the performance of wealth management business of commercial banks, the regression results are given, and the heterogeneity analysis and robustness test are carried out. Through regression analysis, we can get the degree and direction of the impact of digital transformation on the performance of wealth management business. Heterogeneity analysis and robustness test can further verify the reliability and stability of the regression results. Finally, the main conclusions of the study are summarized. The results show that digital transformation has a significant positive impact on the performance of wealth management business of commercial banks. Based on this conclusion, relevant policy recommendations are proposed, including providing training and educational resources to enhance the digital capabilities of employees ; at the same time, it provides innovative digital technology solutions to improve the efficiency and personalized service level of wealth management business.
Through the research of this paper, we can deeply understand the impact of digital transformation on the performance of commercial banks ' wealth management business, provide decision support and strategic guidance for commercial banks, and promote the smooth progress of their digital transformation. At the same time, it provides innovative digital technology solutions to improve the efficiency and personalized service level of wealth management business.
Through the research of this paper, we can deeply understand the impact of digital transformation on the performance of commercial banks ' wealth management business, provide decision support and strategic guidance for commercial banks, and promote the smooth progress of their digital transformation. At the same time, the conclusions and policy recommendations of this study also have reference significance for other financial institutions and related fields.
2024
中文
61
致 謝 I
摘要 II
Abstract IV
第一章 緒論 1
1.1研究背景 1
1.2 研究目的意義 3
1.2.1 研究目的 3
1.2.2 研究意義 5
1.3研究方法與創新點 6
1.3.1 研究方法 6
1.3.2 研究創新點 7
1.4 結構內容與框架 8
第二章 相關概念及理論基礎 10
2.1 相關概念界定 10
2.1.1 數位化轉型 10
2.1.2 財富管理業務 11
2.1.3 商業銀行數位化轉型的內涵 12
2.2 相關理論基礎 14
2.2.1 金融共生理論 14
2.2.2 金融創新理論 15
2.2.3 客戶價值理論 16
2.2.4 長尾理論 18
2.3 文獻綜述 18
2.3.1 數位化轉型對商業銀行的影響研究 18
2.3.2 數位化轉型對商業銀行財富管理業務的影響研究 20
2.3.3文獻述評 22
第三章 研究設計 23
3.1 研究假設的提出 23
3.2 模型設計 23
3.2.1 雙重差分模型 23
3.3 資料來源與變數定義 25
3.3.1 資料來源與樣本選擇 25
3.3.2 變數說明 27
3.3.3 描述性統計與相關性分析 31
第四章 數位化轉型對商業銀行財富管理業務績效影響的回歸分析 34
4.1 回歸結果 34
4.1.1 雙重差分回歸 35
4.2 異質性分析 37
4.2.1基於銀行經濟區位元的分樣本檢驗 37
4.2.2基於銀行性質的分樣本檢驗 39
4.2.3基於銀行規模的分樣本檢驗 40
4.3 穩健性檢驗 42
4.3.1 更換核心解釋變數指標 42
4.3.2 替換被解釋變數 44
4.3.3 安慰劑檢驗 45
第五章 研究結論與政策建議 47
5.1 研究結論 47
5.2 政策建議 49
5.2.1提供培訓和教育資源 49
5.2.2 提供財政支持、稅收優惠等政策措施 50
5.2.3 提供創新的數位化技術解決方案 52
5.3 風險與挑戰 53
參考文獻 56
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